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12 Best E-liquid Brands in 2024

It’s that time of year again! That’s right. Today, we will showcase the best e-liquid brands in the vaping industry, including companies with vape juice flavours that have turned heads after soaking coils.

With more e-liquid brands operating than ever, this roundup should help any new vapers reading find a range of vape juice that makes switching away from cigarettes and disposables easier than ever!

The Best E-liquid Brands:

  1. MIST
  2. Elf Bar
  3. Frugi
  4. Nasty Juice
  5. Just Juice
  6. Vampire Vape
  7. Ohm Brew
  8. Zeus Juice
  9. Canavape
  10. OXVA

MIST

Score: 10/10

Be it freebase e-liquids, nicotine salts, bar salts, and shortfills, we have something for everyone.

Picture of MIST originals menthol, the best-selling vape juice flavour

Pros

  • Gigantic range of vape juice options 
  • Massive number of flavours to choose from
  • Expertly crafted choice for the heavy smoker

Cons

  • Not everything available as shortfill 
  • 0mg is not universally available

Features We Love

  • Extensive Range: Dozens of flavours, strengths and mixes to choose from 
  • Multi-buy Value: Great deals available on multiple packs and bottles 
  • Diverse Offerings: Both cigarette-replacing and prominent cloud e-liquids available 

MIST began producing e-liquids over ten years ago, and right off the bat, they knew they had to provide vapers with a wide array of choices that cigarettes could never offer. Today, MIST has dozens of vape juices available to suit any tastes, nicotine preferences, and vaping styles.

Be it freebase e-liquids, nicotine salts, bar salts and shortfills; they have something for everyone. While many vape juice brands stick to one or two genres of taste, MIST has flavours to suit and flavour preferences, from menthol cigarettes to sour raspberry.

Here is MIST’s complete e-liquid range:

Most Popular: MIST Originals Menthol
Price Range: £1.99 – £21.99

Elf Bar

Score: 9/10

Elf Bar began operating in 2018, and over six years, it has claimed and held the title of disposable vape champion.

Photo of Wild Root's Gold Dust Peach & Goji Berry Vape juice

Pros

  • The best disposables in the world 
  • Disposable vape flavours are now available in bottles
  • Great selection of sweet and cooling fruit flavours

Cons

  • Not for fans of subtle sweetness 
  • Only 10mg and 20mg strengths are available

Features We Love

  • Disposable Dons: The world’s most popular disposable vape company 
  • Bottle It: Elf Bar flavours are now bottled for refillable vapes 
  • Sweet Zenith: Renowned for Malaysian-style super sweet juices 

Elf Bar began operating in 2018, and over six years, it has claimed and held the title of disposable vape champion. With dozens of delightful concoction flavours like blueberry sour raspberry and fizzy lemonade, their fruity and sweet disposable vapes changed the entire vaping landscape worldwide.

With disposable vapes declining in popularity, Elf Bar has used its ELFLIQ range of nicotine salts to bring its familiar flavours to refillable vape kits with no noticeable throat hit!

First time to hear about about Elf Bars? Read our What are Elf Bars guide.

Most popular: ELFLIQ Blueberry Sour Raspberry Nic Salt
Price Range: £3.49 – £3.99

Frugi

Score: 7/10

Due to their high VG content, Frugi e-liquids are perfect for massive cloud production, with gentle mixed berries and menthol flavours that won’t distract from the vast plumes you’re generating!

A bottle of Ohm Boy's Rhubarb, Raspberry and Orange Blossom

Pros

  • Smooth VG vaping 
  • Won’t set off PG-intolerances
  • Huge cloud potential

Cons

  • Weaker flavour 
  • No thin versions are available

Features We Love

  • PG Free: Perfect for anyone with a propylene glycol intolerance 
  • Rowdy Cloudy: 100VG contents is great for cloud chasers
  • Vegan Vapes: All Frugi recipes are 100% vegan and gluten-free 

Frugi was founded in the UK by a vaper who found that help dealing with propylene glycol in almost all vape juices was needed. His 100VG/0PG mixes were perfectly comfortable to puff on, opening doors for thousands of PG-intolerant vapers worldwide.

Due to their high VG content, Frugi e-liquids are perfect for massive cloud production, with gentle mixed berries and menthol flavours that won’t distract from the vast plumes you’re generating!

Most Popular: Frugi Blueberry Menthol
Price Range:
£15.99

Nasty Juice

Score: 9/10

Nasty is known for popularising the Malaysian style of extra sweet e-liquid production.

Ohm Brew's Cappuccino Nic Salt Vape juice

Pros

  • Long-running range of popular fruity flavours 
  • Distinctive packaging and brand identity
  • Unmatched sweetness in their flavours

Cons

  • Only for those with a sweet tooth 
  • Some may find their ice too cold

Features We Love

  • Nice Nasty: A cult favourite sweet vape juice range 
  • Malay Masters: Made with Malaysian-style extra sweeteners 
  • Cool Customers: Excellent use of ice across many of their e-liquids

For almost ten years, Nasty Juice has been behind a vaping revolution of super-sweet e-juice, with dozens of high-VG e-liquids, shortfills and 50/50 nic salts to choose from.

Made in Malaysia, Nasty is known for popularising the Malaysian style of extra sweet e-liquid production, which in turn led to disposable vape flavours and bar salt versions of your favourite flavour.

Nasty Juice recently released their newest NastyLiq range. Read our full review here.

Most Popular: Nasty Salts ASAP Grape Nic Salt 
Price range:
£3.99 – £14.95

Just Juice

Score: 8/10

Just Juice began back in 2017 when two ex-smoker friends found themselves disappointed by the glossy packaging, high prices, and bad taste of the e-liquids available to them.

Doozy Legend's Golden Elixir vape juice

Pros

  • Affordable fruity vapes 
  • Simple and straightforward e-liquid flavours
  • Also features a great range of tobacco blends

Cons

  • A bit too ‘basic’ for some vapers
  • Fruit vapes can be overwhelmingly sweet after a while

Features We Love

  • Juicy Jouissance: Simple fruity flavours 
  • Value Vaping: Just Juice has always been an affordable brand 
  • DIY: Wide range of DIY flavour concentrates for homemade vape juice 

Since then, they’ve released a ludicrous number of low-cost fruity flavours with a simple and satisfying flavour profile.

Just Juice has since expanded into excellent tobacco ranges and a refreshing blend of iced-fruit lines while always aiming to keep their product affordable to all vapers.

Most Popular: Just Juice Apple & Pear On Ice Nic Salt
Price range:
£3.99 – £13

Vampire Vape

Score: 7/10

Vampire Vape’s story began all the way back in 2012, at the very beginning of the vaping era.

Photo of Dispergo's Fugly But Sweet vape juice.

Pros

  • Creators of cult-classic flavours 
  • Introduced many in the vaping world to botanical vapes
  • Massive range of products

Cons

  • Not all are available as shortfills 
  • More emphasis on MTL than DTL vaping

Features We Love

  • Master of All: Different ranges for fruits, candy, desserts and creams 
  • Ohmage Options: Almost every e-liquid available in DTL and MTL forms 
  • Rogues Gallery: Ranges are distinct from each other to prevent brand confusion 

It was Vampire Vape’s boldness that brought us incredible flavours like Heisenberg and other botanically-infused vape juice, which are now available in freebase nicotine, nic salt and high-VG shortfill formats!

Vampire Vape also released one of the earliest bar salt ranges, proving that they remain at the forefront of innovative e-liquid designs.

Most Popular: KonceptXIX Heisenberg
Price Range:
£3.95 – £14.99

Ohm Brew

Score: 7/10

Ohm Brew is a long-running provider of sweet vape juices whose story began years ago in Belfast.

Just Juice Blood Orange Citrus & Guava Nic Salt

Pros

  • Something for every kind of vaping journey 
  • Great selection of nicotine strengths
  • Finely flavoured CBD vape juice

Cons

  • No subtle flavours 
  • They’ve phased out their freebase e-liquids

Features We Love

  • Ohm y God: Vast range of fruit, candy and pudding flavours 
  • Nic Pick: Rare instance of low-strength nicotine salts 
  • CBD FTW: Good selection of stealthy CBD vape juice 

Since then, they’ve not only expanded their range to include nic salts and high-VG shortfill e-liquids but have also taken on the disposables market with their Brew Bars.

Their commitment to planting a tree for every four bars sold is a testament to their conscience, and it’s great to see a nic salt manufacturer provide more than two nicotine strengths as well!

Most Popular: Ohm Brew Cappuccino Nic Salt
Price Range: £3.99 – £13.99

Zeus Juice

Score: 9/10

Zeus Juice may be one of the oldest vape juice brands in the world, having begun in the UK in 2011.

Punx Strawberry Raspberry Blueberry Hybrid Salt

Pros

  • Massive cult following 
  • Rich and zesty fruit blends
  • Excellent use of botanical flavourings

Cons

  • No subtle flavours 
  • Their dessert flavours aren’t as good as their fruits

Features We Love

  • Olympian Flavour: Incredibly popular range of sweet fruit vapes 
  • All-Comers: Freebase, nic salt and shortfills available 
  • OG Juice: Zeus Juice began back in 2011 

In that time, they gained a huge cult following thanks to their zesty and intense fruity blends. Zeus Juice’s new flavours are available in nic salt, freebase and high-VG shortfill forms, making them accessible to everyone.

We’ve recently reviewed Zeus Juice’s latest Zodiac e-liquid range. You can read our full review here.

Most Popular: Zeus Juice Vermillion Nic Salt
Price Range:
£3.99

Canavape

Score: 9/10

Canavape started trading back in 2014, founded by someone who’d personally experienced CBD benefits when medicating against ADHD and autoimmune issues.

Vampire Vape Heisenberg 10ml

Pros

  • CBD experts since 2014 
  • Both terpene and traditional flavours are available
  • Super powerful 2400mg booster shots

Cons

  • CBD/CBG not 1:1 across all e-liquids
  • Terpene e-liquids have a very noticeable smell

Features We Love

  • CBD Originals: One of the original CBD vape juice manufacturers 
  • Cannabinoid Bros: Equal use of CBD and CBG 
  • Full Spec FTW: Full spectrum extraction used for strongest dosages 

Canavape started trading back in 2014, founded by someone who’d personally experienced CBD benefits when medicating against ADHD and autoimmune issues.

Canavape are now one of the UK’s most reliable CBD vape juice manufacturers, with ready-to-vape liquids, booster shots and e-liquid containing massive quantities of both CBD and CBG! 

Most Popular: Canavape Pure CBD Additive Shot
Price Range:
£19.99 – £39.99

OXVA

Score: 7/10

OXVA are a relatively young vape kit manufacturer that has turned its attention to rivalling other e-liquid brands with tremendous confidence.

Frugi - Watermelon Menthol 50ml

Pros

  • Sweet breakfast flavours
  • Fruits, creams and beverages to choose from
  • Low cost

Cons

  • If you don’t like granola then look elsewhere
  • Could use a 5mg version for those reducing their nicotine intake

Features We Love

  • AM Puffs: Moreish ‘breakfast’ style flavours 
  • Groovy Granola: Honey-oats base flavour works well with numerous additions 
  • Java Juice: Produce one of the better coffee-flavoured vapes 

OXVA are a relatively young vape kit manufacturer that has turned its attention to rivalling other e-liquid brands with tremendous confidence. Their new OX Passion range of nic salts is smooth to inhale and has bar salt levels of sweet satisfaction for your taste buds.

Being made by an experienced kit manufacturer, the OX Passion e-liquid range is perfectly suited for any MTL vape kit. 

Check our OXVA OX Passion review for a complete run-down of the available flavours and what we think of them.

Most Popular: OXVA OX Passion Blue Citrus Nic Salt 
Price Range: £3.49

Need More Help?

We hope this roundup of amazing e-liquid brands has left you salivating for a flavourful vaping experience and some great-tasting vape juice! And if kits are what you’re looking for, be sure to check our guide on the best vape kit brands in 2024.

Aiden Aitken avatar

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